The instructors

Taught by people who do this.

Jesse and Ariel run their entire competitive and private-teaching practice through the same platform you're about to use.

Jesse Lopez
CURRENTLY
Touring · 12 cities · 2026
BOOKING OPEN
Founder · Lead instructor

Jesse Lopez

"I built BLC because the curriculum I wanted to teach from didn't exist yet. So I wrote it down. All of it."

Jesse has been competing on the WCS circuit for fifteen years and teaching for twelve of them. Along the way he developed a teaching method that treats the dance as a language — a set of vocabulary and grammar that students can study, not just imitate.

BLC is the culmination of those years of notes. He still teaches private lessons in Kansas City and on tour, and uses BLC itself to assign drills between sessions.

2024US Open Champion
2023World Classic Finalist
2022Jack & Jill Champion · MADjam
2021Featured · Dance Magazine
2019Strictly Swing Finalist · Capital Swing
2018Founded Social Swing KC

Book a private lesson

Private · In studio
60 min
$140
Private · Online
60 min
$110
Couples coaching
90 min
$220
Diagnostic session · first time
45 min
$60
Portrait of Ariel Peck
FOCUS
Follower technique · Musicality
NEW STUDENTS
Co-instructor · Curriculum design

Ariel Peck

"I teach followers like leaders. The dance is a duet — both voices need a vocabulary."

Ariel is Jesse's primary teaching and competition partner. She co-designed the language model that sits at the heart of BLC, and leads the follower-focused pathway content.

Her teaching specializes in the parts of WCS that are usually glossed over — anchor mechanics, momentum diffusion, and the partnership communication that makes social dancing actually work.

2024US Open · Champions Strictly
2023Champions Jack & Jill Finalist
2022All-Star Showcase · 2nd place
2021Lead instructor · Liberty Swing
2020Co-developed BLC curriculum model
2017Began competing All-Star

Book a private lesson

Private · In studio
60 min
$120
Private · Online
60 min
$95
Follower technique intensive
90 min
$170
Coming soon

A directory of certified instructors.

BLC certification is in development. When it ships, every instructor here teaches from the same curriculum — so a lesson in Austin connects cleanly to a lesson in Berlin.

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Open · 2026
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Open · 2026
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Open · 2026
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Open · 2026
For instructors

Teach from BLC.
Run your business inside it.

If you teach West Coast Swing, you can be a BLC partner instructor. Use the portal to manage bookings, build your roster, and assign drills from the curriculum to your students.

Apply to teach → Tour the portal